Google Tag Manager With Gravity Forms

Google Tag Manager is an advanced topic. Here’s an 11-minute video showing how to set it up. Be sure to configure Event Tracking for Gravity Forms to have feeds for each of the forms you wish to track.

Form Tag Data

The event format is similar to the feeds you set up:

• event – GFTrackEvent
• GFTrackCategory – {your feed category – Default Forms}
• GFTrackAction – {your feed action – Default Submission}
• GFTrackLabel – {your feed label – Default Form: {form_title} ID: {form_id}}
• GFTrackValue – Your event value
• GFEntryData – {json object with entry data}

Pagination

• event – GFTrackEvent
• GFTrackCategory – form
• GFTrackAction – pagination
• GFTrackLabel – {form title}::{previous page}::{current page}} – Contact Us::1::2
• GFTrackValue – Your event value
• GFEntryData – {json object with entry data}